Traffic Woes…Meet Marketing Consultant
and Our Marketing Consulting Company

Getting web traffic is only the first piece of the puzzle in today’s business environment. Where real growth starts is when converting window shoppers into prospects and prospects into customers becomes a seamless a way of life. Some companies have huge budgets for marketing and advertising while some don’t. That’s where we come in. As an outsourced Marketing Consultant we strategize with you to get to know your business and your objectives. We typically do this in a collaboration three steps.

Step 1 – Establish Core Values

As an outsourced Marketing Consulting Company we start with web development with built-in SEO Basics. To do this we must first establish your core audience, and then your core message. Our philosophy at it’s nucleus is to create a funnel through which the right prospects are motivated to enter and a website is one of the best places to start. Knowing our audience and positioning our clients in the midst of key prospects is our goal. Organic Search Engine Optimization is one of the most valuable tools any business or organization can leverage. Over 90% of people click on the first page results only! That’s where we want our clients to be and get them found. The main measure of success is not traffic for us as a Marketing Consultant, it’s conversion.

Step 2 – Generate Key Prospects

Most business owners and organization executives are busy doing what they do best. We like to do what we do best as an outsourced Director of Marketing. Consulting can be a game of unsubstantiated suggestions by a person who familiar with your business, but not committed to your success. Relationship is key, and we have proven results as a Marketing Consultant in multiple business segments. One of our primary goals is to generate prospects that have true interest in what you sell and are educated on your brand prior to initial contact. This will shorten the sales cycle, reduce the requirement for sales staff to repeatedly inform on the basics, increase efficiency, and get closer to the close of the sale.

Step 3 – Process Automation for Business Intelligence

In short, we want to keep the phone ringing and mitigate obstacles to conversion or fulfillment. Obstacles can be things like duplicate data entry, arduous forms, and the worst is segmented communication tools or data repositories. After we have setup the prospect funnel the process of getting those deals to closing requires a clean process. LogicXL as your Marketing Consulting Company has architected your web traffic environment with complete control over the passing of data. This means that we can create integrations into things like CRM or ERP systems. Each corporate communication tool is different and multiple integrations can be burdensome to manage. Business intelligence is the key here. Giving decision makers the visibility to give clear direction not just on instinct, but refined business analytics.

Hopefully you can see that we’re not your typical Marketing Consultant. We want long-term partnerships that are mutually beneficial. Creating a surge of activity is not what we are looking for. Sustained success requires these three steps to build the right foundation, but more is required to maintain growth. That is why we help create promotions and incentives for things like customer loyalty with Drip Email Marketing and Print Marketing. We also want to help retain customers who are thinking of switching to a competitor with methods that give insight into those behavior patterns and proactively market to those customers a clear incentive to stay. Marketing Consulting companies are out there, but we hope that when you compare apples to apples you see the quality choice is LogicXL.